The article provides insights on identifying and validating business ideas, emphasizing the importance of an inquisitive mindset akin to a detective's approach. The author, an experienced performance marketer and executive chairman of an e-commerce group, shares exclusive strategies for finding profitable ideas using data-driven methods. Key steps include scouting for trends, validating ideas through market research, and starting small to test ideas before scaling. The emphasis is on a strategic and methodical approach to ensure success in the competitive e-commerce environment.
Finding the best business ideas requires an inquisitive mindset—think like a detective and get excited about discovering new opportunities. That's how trends are spotted.
It’s crucial to validate your business ideas before diving in. Understanding market needs and trends can save you time and resources.
Once a promising business idea is identified, start small to test the market. Iterating and refining your approach based on feedback is crucial.
As a performance marketer, my focus is to leverage data and internal tools for faster trend detection, which is essential in the competitive e-commerce landscape.
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