""At first, I outsourced SEO to an agency at $2,000 per month. But over time, I noticed the returns didn't justify the spend. So, I decided to take matters into my own hands.""
As a solo founder of PitchBob.io, I found that managing a company without external funding demands a broad skill set, especially in areas like SEO. Initially, I outsourced SEO but realized the high costs were unjustified. Consequently, I adopted strategies to improve organic traffic, search visibility, and rankings independently. Key approaches included conducting regular site health audits, optimizing link exchanges with an ABC model for more effective backlink building, and implementing various low-budget SEO tactics aimed at maximizing visibility and engagement without relying on costly agencies.
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