Why Personal Branding Matters More Than Ever If You Want to be Successful | Entrepreneur
Briefly

Personal branding is the practice of marketing yourself and your career as a brand. It shapes the public perception of your identity, expertise, and values.
Trust is the cornerstone of customer relationships in every business. Your personal brand establishes this trust by demonstrating transparency, knowledge, and accountability.
A well-crafted personal brand helps differentiate you and your company by showcasing your unique insights, experiences, and expertise, allowing connections on a personal level.
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