On the surface, the Harris x Walz logo appears plain but is a symbol of strength, honoring women leaders. It exudes class and authority, despite facing some backlash from graphic designers.
The logo's bold yet practical design in patriotic colors contrasts with Kamala's old vibrant branding, opting for a more subdued approach while maintaining previous campaign nuances.
Kamala's old campaign logo paid tribute to Shirley Chisholm, using a similar capitalised typeface as a nod to the pioneering black congresswoman's historic presidential run in 1972.
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