YouTube has rolled out Post shelves on Channel Pages, positioned beneath the Shorts shelf on both desktop and mobile. This feature is available to creators with a minimum of two Posts, thereby broadening the avenues for Post discovery beyond the standard Home Page and Shorts feed. It offers creators an additional engagement point with their audience between regular video uploads, which is crucial for maintaining viewer interest and participation. Overall, the introduction of this feature reflects a strategic move towards enhancing content diversity in the creator economy.
YouTube has introduced Post shelves on Channel Pages, making them visible under the Shorts shelf on both desktop and mobile platforms for those creators who have at least two Posts.
This new feature enhances Post visibility and discovery, allowing creators to engage with their audiences more effectively between video uploads.
The addition of Post shelves provides creators with an additional touchpoint for audience engagement, helping to bridge the gap between typical video uploads.
The feature will help creators expand their engagement reach, emphasizing the importance of diverse content formats within the creator economy.
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