Holiday Shopping Season Separates Winning Retailers From Losers
Briefly

As shoppers face inflation and potential tariff increases, retailers report a shift in consumer behavior, with many becoming increasingly picky about purchases and seeking value.
Target's executive noted the change in consumer mindset from resilient to resourceful, indicating a deeper financial prudence as shoppers navigate economic uncertainties.
Walmart's strong sales performance amidst the Black Friday season demonstrates how certain retailers are successfully adapting to changing consumption patterns, while others, like Target, struggle.
The diverging fortunes of Walmart and Target underscore disparities in consumer spending, reflecting a growing trend toward value-seeking behavior amid economic pressures.
Read at www.nytimes.com
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