The article emphasizes that social media apps like Facebook and Instagram are not truly free, as they utilize extensive user data to target advertisements. The process involves Meta tracking, enabled through a tool called Meta Pixel, which observes user activity across various websites. This method allows companies to deliver highly personalized ads, raising privacy concerns among users. The article includes insights from cybersecurity expert Steve Grobman on how to adjust settings to manage personal information effectively when using these platforms.
Even more annoying? This data gathering transcends the social media app or website itself, which is why you may see an ad on Facebook tied to...
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