When personalization is done right, it's something subscribers are more likely to engage with. They're more likely to click on a product, browse your website, and make a purchase. - Litmus email marketing manager Tracie Pang
46% of email marketers have up to five emails in production at any given time, with teams averaging about 2 weeks to produce a single email. Using email templates strategically can help save time but shouldn't sacrifice personalization and effectiveness.
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