Long before Gmail became smart enough to finish your sentences, Google's now-ubiquitous email service was buttering up the public for a fate that defined the internet age: if you're not paying for the product, you are the product.
Using Gmail came with a tradeoff that's now commonplace: You get access to its service, and in exchange, Google gets your data.
'Depending on your take, Gmail is either too good to be true, or it's the height of corporate arrogance, especially coming from a company whose house motto is 'Don't Be Evil,'" tech journalist Paul Boutin wrote for when Gmail launched.
There was immediate backlash from those who considered Gmail to be a privacy nightmare, yet it grew - and generated a lot of hype.
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