Owen Han's 38-second TikTok video showcasing a butter-chicken sandwich has amassed nearly 60 million views, highlighting the immense popularity of sandwich-making on social media.
After receiving countless requests from viewers for sandwich recipes, Han decided to publish his first cookbook, 'Stacked: The Art of the Perfect Sandwich,' featuring his favorite creations and tips.
Han reflects on his success, explaining, 'It dawned on me a year into posting sandwich videos that one of the most frequent questions I would get from viewers is, they want the recipe.'
As a content creator, Han has transformed his passion for sandwiches into a burgeoning influencer career, sharing his unique sandwich creations and cultural heritage on various platforms.
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