The survey from Accenture indicates significant growth potential for electric vehicles, as 57% of all drivers across major markets are expected to adopt one within the next decade.
Notably, a considerable 43% of current non-EV drivers revealed that they are contemplating an electric vehicle for their next purchase, highlighting a shift in consumer interest.
Accenture's findings stress the importance of automakers adjusting their strategies to appeal to mainstream customers who remain hesitant about making the switch to electric vehicles.
A striking 80% of respondents identified reliability, safety, and price as essential factors influencing their vehicle buying decisions, indicating what automakers must prioritize.
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