The new California law, AB 2426, mandates digital marketplaces specify that customers are only purchasing a license for digital media, not ownership, aiming to prevent misleading language.
As digital contents like games and movies become more prevalent, there’s a growing concern about what true ownership means, especially after events like Ubisoft's removal of The Crew.
While AB 2426 won't prevent digital content removals or the loss of access to purchased content, it emphasizes that buyers must be aware they often don't own what they think they do.
The law takes effect in 2025 and aims to curb misleading practices by requiring clear language that distinguishes between a purchase and a mere license for digital access.
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