Can F-150 Save Ford?
Briefly

Ford's stock plummeted nearly 20% in one day due to substantial warranty payment costs despite double-digit EV sales growth. The F-series pickup remains central to Ford's revenue, overshadowing EV sales.
Ford's EV unit is expected to lose $5 billion this year, with projections that it may not be profitable for years to come. The F-series pickup, which has sustained the company for over four decades, remains crucial.
Ford's heavy reliance on the F-series pickup not only impacts revenue but also supports around 500,000 US jobs. Every direct F-Series job leads to 13-14 additional American jobs within local communities and dealerships.
Despite investing billions into EVs, Ford faces a challenging road to profitability in that sector. The company will heavily rely on the F-series pickup, a best-selling vehicle in the US for more than 40 years, to sustain itself in the near future.
Read at 24/7 Wall St.
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