6 Lessons from Companies That Shut Down Their Business in Russia
Briefly

Increasingly, companies face pressure to decouple from politically fraught regions, posing dilemmas for executives who must balance fast decision-making with careful deliberation.
Public opinion expects immediate decisions, especially from consumer brands, where speed may overshadow the need for deliberative processes.
1% of sales can severely impact a company's reputation, making executives consider the implications of their actions on employee morale.
Crisis situations can serve as pivotal opportunities for companies to rethink their structures and strategies, aligning them with moral and societal values.
Read at Harvard Business Review
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