The article explores the growing trend of indulging in little treats, such as baked goods, as a way to cope with stress and economic anxiety. Despite the rising costs, people are drawn to affordable options, like pastries, which offer comfort without breaking the bank. The bakery scene in Greater Boston has also expanded, with new cafes and patisseries emerging. This phenomenon taps into a culture of impulse buying, providing a refreshing escape and social space for many. Boston.com invites readers to share their favorite treats and experiences, highlighting community ties and personal connections to local bakeries.
The little treat culture has surged during the pandemic, offering consumers affordable indulgences amidst economic anxiety and stress, particularly in Greater Boston's vibrant bakery scene.
Despite economic challenges, the appeal of little treats has only grown, allowing people to enjoy affordable pick-me-ups that fit into a consumer culture of impulse buying.
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