The letter revealed considerable concern about Shell's potential legal and reputational risk to UK Sport, British Cycling, and the National Lottery, driving discussions at an extraordinary board meeting.
Amid the backlash to the Shell partnership, a senior British Cycling figure depicted the deal as like 'shaking hands with the devil' due to financial pressures.
UK Sport warned British Cycling about the implications of their partnership with Shell days before the deal's public announcement, emphasizing the associated legal risks.
The partnership, aimed at accelerating British Cycling's net zero journey, sparked significant social media backlash, with the announcement accumulating 2,800 tweets, most of which were negative.
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