For any AI-driven initiative to succeed, employees must be ready to work with new tools, adapt to fresh methods and embrace different ways of thinking.
Even the most advanced AI won't deliver the expected results if your team isn't prepared. Instead, prioritize upskilling and continuous learning.
The result is a growing skill gap that stunts the organization's growth and weakens its competitive edge.
In a competitive landscape where personalization and customer experience are must-haves, a skilled, adaptable marketing organization is non-negotiable.
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