The Drum's Daily Briefing: E45 and C4 celebrate trans experiences & AI chatbots vulnerable
Briefly

from The Drum9 months ago
According to GroupM, the UK is Europe's largest advertising market with ad revenue expected to reach £41.3bn this year and £50bn by 2028, attributing success to cultural diversity and creative industries.
The Drumhttps://www.thedrum.com/news/2024/05/20/the-drum-s-daily-briefing-e45-and-c4-celebrate-trans-experiences-ai-chatbots
GroupM CEO Josh Krichefski highlights London's diversity enriching the advertising industry, resulting in unique and inclusive advertising, while emphasizing the value of human creativity over AI despite its integration in processes.
The Drumhttps://www.thedrum.com/news/2024/05/20/the-drum-s-daily-briefing-e45-and-c4-celebrate-trans-experiences-ai-chatbots
Read at The Drum
#uk-advertising-market #cultural-diversity #digital-advertising #ai-integration #transgender-representation #greenwashing
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