Leveraging its 'finger lickin' good' slogan, it invited customers to create AI-generated images of KFC meals on social media. Customers responded by holding up one single finger.
It just shows that when it comes to AI, even something that seems an easy win can go down like a lead balloon. KFC didn't offer any kind of reward.
Second, it assumed people would want to post AI images of chicken nuggets on their Instagram feed, which I imagine most people do not.
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