"95% of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly and at almost no cost be handled by the AI," said OpenAI founder Sam Altman.
"Do I think 95% of what marketers and advertisers do is going to be done by machines in the next few years? No. Do I think 95% of what they do will be AI-assisted in the next three years? Absolutely," Roetzer said.
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