AI-generated content has gained both eager devotees and harsh critics, presenting a spectrum of opinions ranging from a powerful form of creativity to an underwhelming effort, raising questions about its future acceptance.
Lindsay Brillson, Pika's head of brand and content, states, "It's fun and it gets people's attention and it feels native to the space," highlighting the emerging value of AI-generated content in advertising.
Brillson also mentions that users want to control elements of AI-generated content, saying, "Now we know that people want to be able to control the characters, the background, the wardrobe, the objects."
Despite potential growth in AI-generated content, uncertainty remains regarding the impacts of copyright regulations, which could greatly influence innovation and adoption in the coming years.
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