Frasers Group's new 40 million investment fund focuses on early-stage AI and data startups, highlighting the company's commitment to enhancing operational efficiency and customer experience.
Michael Murray emphasized, 'Data and AI technologies have become fundamental to our strategy, unlocking new ways for us to operate more efficiently while elevating the shopping experience for our customers.'
Iona Star's Gerry Buggy noted, 'We believe that our experience as operators, combined with a strategic network across data and technology, provides the fuel to accelerate our portfolio companies.'
The fund targets startups with innovative AI applications, showing Iona Star's strategy to target businesses that leverage proprietary datasets for competitive advantage.
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