The results indicate that despite growing enthusiasm for AI tools for marketing, communications and manufacturing - up 17 percent from 2023 - enterprise deployments and overall ROI are down.
Appen argues, the mean percent of AI projects that get deployed has fallen from 55.5 percent in 2021 to 47.4 percent in 2024, a decline of 8 percentage points.
By incorporating expert-labeled training data and rigorous evaluation processes, enterprises can better align their models with real-world needs, enhancing accuracy and relevance.
The primary obstacle to AI adoption, as reported by 49% of survey participants, is the difficulty in estimating and demonstrating the value of AI projects.
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