Ed Sussman and Citate.ai are exploring ways to influence AI platforms like ChatGPT and Claude by strategically shaping web content rather than hacking into AI systems.
By analyzing chatbot response patterns from countless queries, Citate.ai reveals that AI outputs can be subtly guided through intelligent content placement, creating a new competitive landscape.
The strategic influence on AI responses could potentially lead to a new industry, similar in scale to the $70 billion search engine optimization market.
This approach signifies a shift in how we engage with AI, focusing on content creation that considers the training sources of these bots for better interaction.
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