Currently, new generative AI features on platforms including Google provide an AI-generated answer to a user's query by pulling and summarizing content from publishers. This practice allows the platform to retain users on its own site, profiting from advertising and data collection while reducing the traffic directed to publishers' websites.
According to the senators, these new AI features have "significant competitive consequences" for the online content marketplace, as they are misappropriating content from journalists and other content creators. This may lead to "less local news reporting and credible sources of information, along with lower levels of competition, investment, and innovation in the digital marketplace."
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