According to a comprehensive survey of over 100 European media professionals by StackAdapt and ExchangeWire, 87% report positive impacts of AI tools on campaign efficacy and ROI.
And with 95% of professionals set to embrace AI programmatic advertising platforms this year, it becomes imperative for brands and agencies to prioritize this revolutionary shift.
#ai-driven-advertising #digital-advertising #artificial-intelligence-ai #roi #programmatic-advertising
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