Jeep's newly launched Wagoneer S starts at $66,995, but factory incentives may temporarily reduce prices, particularly for its Launch Edition. Available for leasing and purchasing, these incentives can provide discounts up to $10,500, with varying amounts depending on location. Jeep CEO Bob Broderdorf discussed efforts to adjust pricing strategies earlier this year, aiming to make Jeep more competitive and appealing. Despite its impressive specs, including 600 horsepower, a recent test suggests the Wagoneer S may still lag behind its competitors in performance quality.
Jeep only recently unveiled its least-expensive Wagoneer S, and you'll have to pay $66,995 to get it. That's not exactly entry-level for most shoppers, but a couple of factory-backed incentives could lower pricing of the higher-spec Launch Edition below that threshold-albeit temporarily.
Wagoneer S incentives aren't a straight-up price cut, but they do encourage shoppers to give Jeep a second look.
The walks are aggressive, we are competitive... I’m looking to competitively position our cars and pick a fight. Jeep is iconic for a reason.
With 600 horsepower and a claimed zero to 60 mph time of under four seconds, the Wagoneer S certainly has some performance potential.
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