fromFast Company10 hours agoOnline marketing2025 was filled with rage bait. Why Oxford Dictionary's word of the year makes total senseRage bait is online content designed to provoke anger or outrage to drive traffic and engagement, selected as Oxford Dictionary's 2025 word.
fromwww.dw.com18 hours agoWritingOxford names 'rage bait' as Word of the Year 2025 DW 12/01/2025Oxford University Press chose "rage bait" as Word of the Year 2025 after usage tripled, highlighting emotion-driven online manipulation and its prominence in digital discourse.
fromFast Company10 hours agoOnline marketing2025 was filled with rage bait. Why Oxford Dictionary's word of the year makes total sense