#word-of-mouth

[ follow ]
#product-led-growth #visibility #small-business-failure #marketing-strategy #real-estate
Growth hacking
fromInc
3 hours ago

Your Biggest Threat Is Obscurity

Obscurity, not competition, is the primary threat; high visibility and mindshare beat superior products unknown to customers.
fromwww.housingwire.com
2 months ago

Buyer broker contract enforcement: Legal win, reputational risk

If you win, you win some money. And you earn a lifetime of bad reviews and negative referrals. If you lose, you don't win any money and you earn a lifetime of bad reviews and negative referrals, Hahn wrote. Does this buyer have friends? Family? Colleagues? People he knows at church? At the country club? Does the buyer have social media? How do you imagine this buyer will be telling the story of this $24,000 payment?
Real estate
Food & drink
fromSFGATE
3 months ago

Why everyone in this idyllic Calif. mountain town eats Nepalese food

Himalayan Restaurant offers beloved, authentic Nepalese and Indian comfort food in Big Bear, thriving through community reputation rather than social media.
Cannabis
fromstupidDOPE | Est. 2008
4 months ago

How Silly Nice Turned Word-of-Mouth Into an Empire | stupidDOPE | Est. 2008

Silly Nice built a loyal following through small-batch craft cannabis, sustainability-focused packaging, and word-of-mouth, becoming a Top 150 New York cannabis brand.
Artificial intelligence
fromAol
5 months ago

Forget the marketing playbook. The CEO behind the AI tool Cursor says 2 things made it the go-to for coders.

Cursor’s growth depended mainly on intense product focus (“monk mode”) and organic word-of-mouth after an initial social media push.
Artificial intelligence
fromBusiness Insider
5 months ago

Forget the marketing playbook. The CEO behind the AI tool Cursor says 2 things made it the go-to for coders.

Cursor's growth resulted primarily from intense product focus ('monk mode') and organic word-of-mouth adoption after an initial social-media push.
fromObserver
5 months ago

Getting People Talking: Why Social First Brands Win in the Attention Economy

The hardest part about marketing today is that competition for attention grows by the millisecond. Brands aren't just competing with each other but with millions of entertaining and talented TikTok creators, YouTube stars and Instagram influencers for the same finite audience. And if earning attention seems tough now, it's only going to get tougher from here. As global internet access expands, the amount of content, creators and conversations will continue to surge.
Social media marketing
Cannabis
fromstupidDOPE | Est. 2008
6 months ago

How Word-of-Mouth and Influencers Are Shaping New York's Weed Market | stupidDOPE | Est. 2008

In New York's legal cannabis market, word-of-mouth, influencers, and budtender recommendations drive purchases, favoring authenticity, craft, and local reputation over traditional advertising.
fromThe Drum
7 months ago

We are all responsible for this commoditized influencer shitshow

Influencer marketing has become overly transactional and is now viewed as less credible than word of mouth from genuine supporters of a brand.
Marketing
LA food
fromwww.nytimes.com
10 months ago

How Karina Garcia of Cocina Consuelo Threw Her Own Birthday Party

Cocina Consuelo's success relies on word-of-mouth rather than social media, reflecting genuine culinary passion and connections.
[ Load more ]