#video-engagement

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Social media marketing
fromTech Times
2 weeks ago

Instagram Reels vs TikTok in 2026: Which Platform Delivers Better Video Engagement for Creators?

TikTok delivers higher engagement and interactive virality for smaller creators, while Instagram Reels provides broader reach, brand integration, and strong conversion potential.
fromSocial Media Today
3 months ago

Meta Outlines Performance Improvements Based on its Evolving AI Systems

In Q2, Instagram video time was up more than 20% year-over-year globally. We're seeing strong traction on Facebook as well, particularly in the U.S. where video time spent similarly expanded more than 20% year-over-year.
Social media marketing
#linkedin
fromSocial Media Today
4 months ago
Social media marketing

LinkedIn Provides More Analytics Data to Third Party Platforms

LinkedIn has introduced new Member Analytics APIs to enhance social media management by integrating post performance data.
fromSocial Media Today
6 months ago
Social media marketing

LinkedIn Announces New Video Ad Options at NewFronts

Video content engagement has surged significantly, highlighting the importance of video advertising in modern marketing strategies.
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