YouTube, TikTok Eroding Viewing Time Spent Streaming TV & MoviesThe rise of social media video consumption is challenging traditional TV viewing habits.
Social Video Diverts Audiences From TV and Films? This Study Begs to DifferSocial video acts as a discovery tool for TV and film rather than a competitor.Short-form videos, especially on platforms like TikTok, can boost viewership of traditional media.
YouTube, TikTok Eroding Viewing Time Spent Streaming TV & MoviesThe rise of social media video consumption is challenging traditional TV viewing habits.
Social Video Diverts Audiences From TV and Films? This Study Begs to DifferSocial video acts as a discovery tool for TV and film rather than a competitor.Short-form videos, especially on platforms like TikTok, can boost viewership of traditional media.
Snapchat Shares Insight Into TV and Mobile Video Consumption TrendsSmall screen video consumption is rising, with 67% of consumers engaging daily compared to 50% for big screens.
Snapchat Shares Insight into TV and Mobile Video Consumption TrendsSmall screen video consumption is increasing, surpassing big screen viewership globally.
LinkedIn Launches Connected TV and Live Event Ads for B2B MarketersLinkedIn launches CTV ads to boost video promotions on connected TVs and streaming devices.Introduction of Live Event Ads offers a new way to promote upcoming LinkedIn events.
Snapchat Shares Insight Into TV and Mobile Video Consumption TrendsSmall screen video consumption is rising, with 67% of consumers engaging daily compared to 50% for big screens.
Snapchat Shares Insight into TV and Mobile Video Consumption TrendsSmall screen video consumption is increasing, surpassing big screen viewership globally.
LinkedIn Launches Connected TV and Live Event Ads for B2B MarketersLinkedIn launches CTV ads to boost video promotions on connected TVs and streaming devices.Introduction of Live Event Ads offers a new way to promote upcoming LinkedIn events.
Is the news industry ready for another pivot to video?The shift to video in the news industry appears to be more long-lasting and significant this time around.