#tv-viewership

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Media industry
fromFast Company
4 months ago

More Americans watch YouTube on TV than on their smartphones-here's what that means for creators and viewers

YouTube has seen a significant shift in viewership from smartphones to TVs, with TV now surpassing smartphone use in the U.S.
Media industry
fromTheWrap
3 months ago

YouTube Pulls Ahead of Disney With 11.6% Share of February TV Viewing

YouTube surpassed Disney with a record 11.6% TV viewership share, driven by increased engagement from older audiences.
Media industry
fromLindsey Gamble
3 months ago

YouTube Hits Record 11.6% of U.S. TV Viewing, Outpacing Netflix & Disney - Lindsey Gamble

YouTube achieved its highest U.S. TV viewing share ever in February at 11.6%, surpassing Disney, FOX, and Netflix.
Media industry
fromFast Company
4 months ago

More Americans watch YouTube on TV than on their smartphones-here's what that means for creators and viewers

YouTube has seen a significant shift in viewership from smartphones to TVs, with TV now surpassing smartphone use in the U.S.
Media industry
fromTheWrap
3 months ago

YouTube Pulls Ahead of Disney With 11.6% Share of February TV Viewing

YouTube surpassed Disney with a record 11.6% TV viewership share, driven by increased engagement from older audiences.
Media industry
fromLindsey Gamble
3 months ago

YouTube Hits Record 11.6% of U.S. TV Viewing, Outpacing Netflix & Disney - Lindsey Gamble

YouTube achieved its highest U.S. TV viewing share ever in February at 11.6%, surpassing Disney, FOX, and Netflix.
more#youtube
fromFast Company
2 weeks ago

Streaming dominates U.S. TV for the first time, beating broadcast and cable combined

It's fitting that this inflection point coincides with the four year anniversary of Nielsen's The Gauge, which has become the gold standard for streaming TV measurement.
Media industry
fromInsideHook
2 weeks ago

Streaming Viewership Surpassed Broadcast for the First Time

It's worth noting that streaming services also, in many cases, include content owned and distributed by broadcast or cable networks.
Media industry
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