Privacy tools fall short: Here's what the numbers sayDigital privacy efforts are falling short, with the focus shifting towards tracking tools like pixels.Marketers need to prioritize transparency, limit data collection, block unknown third parties, and stay updated on regulatory changes.
Invasive tracking 'endemic' on sensitive support websites | Computer WeeklyUniversity, charity, and policing websites unknowingly share visitors' sensitive data with advertisers through tracking tools, potentially compromising privacy and security.
Tracking AI Overviews Queries, LinksOptimizing for organic search now involves tracking AI Overviews triggered by specific queries and the URLs referenced in these summaries through tools like ZipTie and Semrush.
Some parents struggle to stop tracking their kids' every move - even in collegeParents' tracking tools meant for safety might hinder young adults' independence.