#social-search

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#tiktok-ads #authentic-content #b2c-marketing #customer-journey #omnichannel-marketing #cognitive-offloading
Social media marketing
fromForbes
15 hours ago

16 Big Social Media Trends B2C Brands Should Be Acting On This Year

B2C brands must prioritize authentic, search-optimized social content and leverage platforms like TikTok for cost-effective ads and seamless commerce.
Marketing
fromMarTech
2 months ago

From Funnel to Signals: Break Siloes With the Five-Pillar Framework | MarTech

Brands should prioritize consistently and authentically appearing across customers' diverse, nonlinear touchpoints rather than trying to control the customer journey.
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