#short-form-content

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fromLondon Business News | Londonlovesbusiness.com
1 week ago

The shift toward smarter at-home entertainment - London Business News | Londonlovesbusiness.com

Today, people are prioritising flexible, low-effort activities that help them unwind on their own terms. The traditional boundaries between work and leisure have blurred.
Digital life
fromThe Drum
2 weeks ago

OneFootball's Eddie Rivoldi on why content, not competition, is new currency of football

The launch of its new international campaign, 'This Is Our Club,' marks a strategic repositioning for OneFootball, which aims to evolve into a dynamic ecosystem of streaming, editorial, and gamification.
E-Commerce
fromSfgate
4 weeks ago

Short-Form vs Long-Form: How to Master Video Storytelling

A successful video marketing strategy uses both short and long-form content to engage audiences effectively.
fromBusiness Insider
1 month ago

Netflix should embrace short-form video and take on YouTube, a Wall Street analyst says

Netflix should adopt short-form video content to improve audience engagement amid increasing competition with YouTube.
fromMarTech
1 month ago

Do LinkedIn videos work better than blogs? Here's the data | MarTech

The experiment showed that video content resulted in increased engagement and impressions on LinkedIn, with a remarkable 42% lift in engagement compared to traditional posts.
Social media marketing
Media industry
fromForbes
1 month ago

Short Form Dramas Become Bigger Part Of The Entertainment Industry

Short-form dramas are gaining popularity due to shortened attention spans and are produced for mobile-first viewing.
Media industry
fromFast Company
2 months ago

The soap opera of the future is a vertical drama made for your phone. But you'll have to pay to see the ending

Vertical dramas are transforming scripted entertainment with one-minute episodes designed for smartphones.
fromLifehacker
3 months ago

Instagram Just Launched Its Version of CapCut

Instagram's launch of Edits, a mobile video editor, positions it to compete more effectively against TikTok amid current uncertainties surrounding TikTok's future in the U.S.
Media industry
fromThe Hollywood Reporter
3 months ago

Social Media Shorts Are the New TV Guide (Guest Column)

Shorts are increasingly serving as a discovery tool, reshaping how consumers find and engage with content in media and entertainment.
Media industry
Marketing tech
fromThe Hollywood Reporter
3 months ago

Creator-Driven Media Firm Mad Realities Inks With CAA to Plot Expansion (Exclusive)

Mad Realities focuses on producing fast-paced short-form series for social media while partnering with CAA to expand its reach and innovative content strategy.
fromInfoQ
4 months ago

Cloudflare Launches Media Transformations: Optimizing Short-Form Video

Cloudflare introduces Media Transformations to optimize short-form video content, simplifying the video optimization process for users.
Marketing tech
fromMarTech
4 months ago

Are attention spans really getting shorter? How should marketers respond? | MarTech

Attention spans are shortening, especially among younger audiences, necessitating changes in marketing strategies.
fromGSMArena.com
4 months ago

We're on TikTok now, follow us for exclusive content

GSMArena is expanding into TikTok with short-form video content while maintaining its YouTube video reviews.
The TikTok channel will feature recaps, exclusive content, and tech event coverage.
Social media marketing
fromDigiday
4 months ago

Dance creators believe YouTube left them behind amid its Shorts push

YouTube's focus on Shorts offers new monetization avenues but may not be enough to retain dance creators amid declining views.
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