#shopping-behavior

#shopping-behavior

Marketplaces dominate online shopping preferences, with 63% favoring them over brand websites.

47% of consumers use marketplaces for product discovery, surpassing traditional search engines.

Impulsive buying is common among consumers, with 56% acknowledging unplanned purchases.

Consumer awareness shifts the perspective on bulk shopping, revealing waste rather than efficiency.

Mester critiques the disconnect created by online consumer engagement.

Examining the psychological toll of excess consumption becomes essential.

Retailers are embracing earlier holiday promotions to accommodate consumer demand for seasonal products.

The shortened shopping season this year intensifies the push for early holiday spending.

Social media marketing, particularly through creators, significantly influences shopping behaviors, especially among younger generations like Gen Z.

Asos will now charge for returning large amounts of items, affecting customer shopping habits.

Cutting coupons saves money even in today's digital world.

Physical coupons offer a tactile, enjoyable money-saving experience.

The satisfaction of couponing comes from the immediate savings at checkout.

97% of US TikTok shoppers also shopped at Amazon in the past 12 months.

Gen Z consumers value TikTok as a significant shopping influencer.

Authenticity and sustainability are key values for Gen Z shoppers.