#holiday-marketing

[ follow ]
Forbes
1 week ago
Marketing

Council Post: The Holiday Season For Marketers Starts Now: Here's What To Expect

Holiday spending is expected to increase significantly this year, highlighting a resilient consumer market despite economic challenges.
Marketers should prepare for an earlier holiday shopping season as competition emerges from consumers starting their shopping as early as June. [ more ]
Social Media Today
2 weeks ago
Marketing

X Shares Holiday Engagement Insights to Attract Marketing Spend

Holiday season is a prime time for shopping on X, with users more active and engaged. [ more ]
VerticalResponse
3 weeks ago
Marketing

Top Marketing Strategies for Holidays: Boost Your Seasonal Success

Early planning for holiday marketing captures customer attention before the busy season.
Multi-channel marketing significantly improves customer engagement and conversion rates.
Personalization and community support enhance brand loyalty during the holidays. [ more ]
#holiday marketing
Digiday
10 months ago
Marketing

How advertisers can deal with generative AI's copyright conundrum

The use of generative AI tools and copyrighted work is a legal gray area.
TikTok is increasingly important for holiday marketing.
McDonald's and Coca-Cola are still determining key metrics for success in gaming and esports. [ more ]
Forbes
10 months ago
Marketing

How 3 Leaders Use B2C Holiday Marketing Tactics For B2B Businesses

B2B brands can use B2C strategies to elevate their holiday presence and connect with their audience
Creating a message that resonates with clients' seasonal needs is key for B2B marketing during the holidays
Identify and offer assistance to help companies meet their holiday business goals [ more ]
Forbes
10 months ago
Marketing

Council Post: Holiday Season Marketing: How To Capture Attention In Unexpected Places

Offer limited-time seasonal products to create a sense of exclusivity and anticipation.
Use social media to promote and create buzz around your seasonal offerings.
Collaborate with influencers or partner brands to reach a wider audience. [ more ]
Digiday
10 months ago
Marketing

Research Briefing: TikTok's and Instagram's importance to marketers jumps during the holidays

TikTok and Instagram see a greater surge in importance to marketers than other social media platforms during the holiday season.
During the holidays, TikTok and Instagram outrank Facebook and Google in terms of increased importance to marketers.
TikTok is making efforts to become a key platform for driving brand awareness and sales during the holiday season. [ more ]
Digiday
10 months ago
Marketing

How advertisers can deal with generative AI's copyright conundrum

The use of generative AI tools and copyrighted work is a legal gray area.
TikTok is increasingly important for holiday marketing.
McDonald's and Coca-Cola are still determining key metrics for success in gaming and esports. [ more ]
Forbes
10 months ago
Marketing

How 3 Leaders Use B2C Holiday Marketing Tactics For B2B Businesses

B2B brands can use B2C strategies to elevate their holiday presence and connect with their audience
Creating a message that resonates with clients' seasonal needs is key for B2B marketing during the holidays
Identify and offer assistance to help companies meet their holiday business goals [ more ]
Forbes
10 months ago
Marketing

Council Post: Holiday Season Marketing: How To Capture Attention In Unexpected Places

Offer limited-time seasonal products to create a sense of exclusivity and anticipation.
Use social media to promote and create buzz around your seasonal offerings.
Collaborate with influencers or partner brands to reach a wider audience. [ more ]
Digiday
10 months ago
Marketing

Research Briefing: TikTok's and Instagram's importance to marketers jumps during the holidays

TikTok and Instagram see a greater surge in importance to marketers than other social media platforms during the holiday season.
During the holidays, TikTok and Instagram outrank Facebook and Google in terms of increased importance to marketers.
TikTok is making efforts to become a key platform for driving brand awareness and sales during the holiday season. [ more ]
moreholiday marketing
[ Load more ]