fromThe Atlantic
1 week agoCracker Barrel Was Never Real Americana
The fried chickens have come home to roost. Cracker Barrel is reverting to its old logo, fewer than 10 days after announcing a new, stripped-down version. The ensuing controversy has been at once a welcome distraction from other news and an outgrowth of all the most annoying impulses in American life. The right-wing backlash to the company's redesign stems from the claim that an avatar of small-town southern authenticity is being overrun by woke culture. But nothing about the change suggests wokeness.
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