#retail-activation

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Marketing tech
fromThe Drum
1 week ago

Sam's Club shows how in-store retail media should really work

Sam's Club scaled in-store retail media into a measurable, member-level performance channel through significant technology, shopper-experience, and measurement investments.
fromWWD
4 months ago

Hands-Free Brand Kizik Is Popping Up in 9 Cities Across US With Mobile Truck Activation

"We have what we call the 'aha' moment, which is what happens when a customer steps into a pair of Kizik shoes... It's one of those 'wow' moments where people realize how our shoes work."
E-Commerce
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