#psychological-pricing

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Marketing
fromDefector
14 hours ago

How Much Is Eight Dollars? | Defector

Eight dollars registers psychologically as part of a five-dollar price tier, making $8 an attractively perceived and strategically optimal price.
Video games
fromGameSpot
16 hours ago

$8 Is Basically $5 When It Comes To Buying Games, Peak Dev Says

Setting a $7.99 price point leverages psychological pricing so players perceive it as roughly $5, increasing perceived value without hitting a higher price tier.
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