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The Genius UX Design Behind Apple Product Boxes

Apple's thoughtful UX design makes it hard for consumers to part with their product packaging, enhancing brand loyalty.

Apple's AirPods 4 don't even ship with a USB-C charging cable

Apple has removed charging cables from the AirPods 4 box, continuing a trend of minimal packaging and diminishing unboxing experiences.

Apple's plastic-free packaging means pack-in logo stickers are going away

Apple is starting to phase out including Apple logo stickers in product boxes to meet environmental goals.

The Genius UX Design Behind Apple Product Boxes

Apple's thoughtful UX design makes it hard for consumers to part with their product packaging, enhancing brand loyalty.

Apple's AirPods 4 don't even ship with a USB-C charging cable

Apple has removed charging cables from the AirPods 4 box, continuing a trend of minimal packaging and diminishing unboxing experiences.

Apple's plastic-free packaging means pack-in logo stickers are going away

Apple is starting to phase out including Apple logo stickers in product boxes to meet environmental goals.
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Ultimate Guide To Product Packaging: Design Tips for 2024 - Shopify

Packaging serves multiple functions beyond protection, offering a valuable marketing opportunity for online brands.

One of These Body Butters Is Sold Every 14 Seconds-It Just Got a Green Rebrand

Josie Maran unveils a brand overhaul focusing on sustainability and modern refresh.
Products will now be housed in sustainable, recyclable, and refillable packaging, starting with the three most popular items.
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