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Buy, Sell or Hold: Planet Fitness, Peloton, Xponential Fitness, or Life Time

The pandemic has transformed the fitness market, creating new investment opportunities and challenges for various fitness-related stocks.

Former Patriots player accused of assaulting 82-year-old man at R.I. gym

Former Patriots player Patrick Pass is accused of assaulting an elderly man at a gym, highlighting issues of athlete conduct and public safety.

Rabid anti-trans trolls have issued bomb threats against 53 gyms following Libs of TikTok attacks

Bomb threats against Planet Fitness locations due to anti-transgender campaign by Chaya Raichik's Libs of TikTok.

How A Gym Chain Became An Ad Data Seller | AdExchanger

Planet Fitness has launched an in-house ad sales team called PF Media to attract agency and advertiser budgets for its retail media network.
PF Media's approach includes an affiliate and email marketing program, in-club TV advertising, and a data sales partnership with LiveRamp to retarget gym member audiences.
Planet Fitness realized it had a large captive audience in its gyms and saw an opportunity to monetize it through advertising and data sales.
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