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Cbsnews
4 months ago
Marketing

Peloton shares jump as it partners with TikTok on fitness content

Peloton and TikTok are partnering to develop fitness content.
This partnership marks the first time Peloton will produce custom social content outside its own network. [ more ]
Investopedia
4 months ago
Marketing

Peloton Teams Up with TikTok To Create Fitness Hub

Peloton is partnering with TikTok to create a fitness hub called #TikTok Fitness.
Peloton will provide live workout classes, original content, and collaborations on the TikTok platform. [ more ]
WSJ
4 months ago
Marketing

Peloton Partners with TikTok for Workout Content Hub

Peloton has partnered with TikTok to create a workout content hub on the platform.
The hub will be available on TikTok in the U.S., U.K., and Canada. [ more ]
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Engadget
2 weeks ago
Tech industry

The Morning After: Peloton's grim post-pandemic reality

Peloton's pandemic success dwindled post-reopening, leading to layoffs, showroom closures, and CEO changes, highlighting the evolving fitness market dynamics. [ more ]
The Drum
2 weeks ago
Marketing

The Drum's Daily Briefing: Peloton's uphill struggle, Guardian job cuts & Nokia revamp

Peloton facing challenges post-pandemic with CEO change and workforce reduction.
The Guardian experiencing advertising revenue decline, leading to cost-cutting measures. [ more ]
New York Post
4 months ago
Marketing

Peloton partners with TikTok to share short-form workout content

Struggling fitness equipment maker Peloton Interactive will bring its workout content to short-form video platform TikTok in an exclusive partnership, the companies said Thursday.
WSJ
5 months ago
Marketing

WSJ News Exclusive | Verizon Taps Peloton's Marketing Chief as CMO

Leslie Berland joins Verizon Communications as its new chief marketing officer.
Berland previously worked at Peloton and Twitter. [ more ]
www.cbc.ca
2 weeks ago
Business

Peloton CEO steps down as fitness company announces 15% cut to global workforce | CBC News

Peloton CEO Barry McCarthy steps down amidst a 15% global workforce cut due to low demand post-pandemic. [ more ]
49ers Webzone
3 months ago
San Francisco 49ers

Ranking 49ers 6 most important players in Super Bowl

The San Francisco 49ers are giving each player and coach a Peloton bike and cycling shoes as a reward for making it to the Super Bowl.
The 49ers have lost back-to-back heartbreakers in the Super Bowl and are looking to bounce back against the Kansas City Chiefs.
The 49ers defense is determined to improve and prevent underwhelming performances in the future. [ more ]
Time Out London
3 months ago
London

Londoners are officially Britain's unhappiest commuters

Almost a quarter of Londoners hate their commute to work
Commuters in London are more unhappy with their journey to work compared to the rest of the UK [ more ]
HuffPost
4 months ago
Film

Christopher Nolan Did Not Appreciate A Peloton Instructor's Bad Review Of His Movie

Christopher Nolan used his acceptance speech at the New York Film Critics Circle to express his thoughts on film criticism and the lack of objectivity in today's world.
Nolan shared a personal anecdote about an aerobics instructor on Peloton criticizing one of his films, highlighting his belief that film criticism should be a profession. [ more ]
Consequence
4 months ago
Film

Christopher Nolan's Peloton instructor trashed his movie during a workout

Christopher Nolan highlights the importance of film criticism as a profession.
Nolan shares a funny anecdote about a Peloton instructor criticizing one of his films. [ more ]
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