#passive-users

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Social media marketing
fromSilicon Canals
6 hours ago

Psychology says people who never post on social media but check it every day aren't passive - they opted out of the performance while keeping the window, and keeping the window without paying the price is the most rational position available and the one the platform was specifically designed to make feel antisocial - Silicon Canals

Silent scrollers on social media actively choose to observe rather than post, demonstrating discipline and self-control contrary to common perceptions.
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