#parasocial

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#social-media
fromForbes
4 days ago
Online marketing

Why Keywords Are Replacing Hashtags As The Social Media North Star

Social media marketing
fromSilicon Canals
2 days ago

Psychology says people who never post on social media but check it every day aren't passive - they opted out of the performance while keeping the window, and keeping the window without paying the price is the most rational position available and the one the platform was specifically designed to make feel antisocial - Silicon Canals

Silent scrollers on social media actively choose to observe rather than post, demonstrating discipline and self-control contrary to common perceptions.
Social media marketing
fromHealthline
15 hours ago

Influencers May Share Misleading Information About Prescriptions

Social media influencers promoting prescription drugs often share misleading information, complicating audience recognition of promotional intent.
Film
fromKotaku
5 hours ago

New Faces of Death A Fun Stab At Grisly State Of Social Media

The proliferation of graphic content online, especially among children, highlights the disturbing impact of social media on society.
Relationships
fromHer Campus
2 days ago

SOCIAL MEDIA AND MODERN DATING

Social media complicates crushes by turning romance into a performance and influencing perceptions before actual interactions.
Online marketing
fromForbes
4 days ago

Why Keywords Are Replacing Hashtags As The Social Media North Star

The era of hashtags for social media discoverability is fading, replaced by social SEO driven by intent-based keywords.
Social media marketing
fromSilicon Canals
2 days ago

Psychology says people who never post on social media but check it every day aren't passive - they opted out of the performance while keeping the window, and keeping the window without paying the price is the most rational position available and the one the platform was specifically designed to make feel antisocial - Silicon Canals

Silent scrollers on social media actively choose to observe rather than post, demonstrating discipline and self-control contrary to common perceptions.
Social media marketing
fromHealthline
15 hours ago

Influencers May Share Misleading Information About Prescriptions

Social media influencers promoting prescription drugs often share misleading information, complicating audience recognition of promotional intent.
Marketing
fromInc
12 hours ago

The Biggest Missed Opportunity in Social Media Has Nothing to Do With Marketing

Brands must transition from social listening to social doing to leverage insights for transformative action.
Psychology
fromSilicon Canals
2 hours ago

People who stop trying to be liked are often accused of having an attitude - by the people who most benefited from them having none - Silicon Canals

Setting boundaries often leads to others perceiving you as difficult or having an attitude problem, despite unchanged competence.
Media industry
fromwww.theguardian.com
12 hours ago

Celebrity on celebrity: are we losing the art of the big star interview?

Wealthy businesspeople are increasingly held accountable, yet interviews among elites lack critical perspective and often become mutual admiration sessions.
Women in technology
fromNautil
2 days ago

This Is How People Who Use Emojis at Work Are Perceived

Emojis can negatively impact perceptions of competence in workplace communication, especially negative emojis.
#meta
Law
fromwww.bbc.com
1 day ago

Meta pulls Facebook ads recruiting for social media addiction lawsuits

Meta has removed law firm ads related to social media addiction, stating it won't allow profit from harmful claims.
Law
fromBBC News
1 day ago

Meta pulls Facebook ads for social media addiction clients

Meta faces significant legal challenges over child safety and social media addiction lawsuits in the US.
Social media marketing
fromTechCrunch
1 day ago

PSA: If you use the Meta AI app, your friends will find out and it will be embarrassing | TechCrunch

Meta's Muse Spark AI model aims to revitalize its AI efforts amid concerns over past investments like the metaverse.
Law
fromgizmodo.com
2 days ago

Meta Is Pulling Down Ads That Seek to Recruit Clients for Social Media Addiction Litigation

Meta is removing ads from attorneys recruiting clients for social media addiction lawsuits after recent legal defeats.
Social media marketing
fromNew York Post
2 days ago

Meta boots law firm ads seeking clients to sue over alleged Facebook, Instagram addiction

Meta is removing ads aimed at recruiting plaintiffs for lawsuits related to mental health effects of its platforms.
Law
fromwww.bbc.com
1 day ago

Meta pulls Facebook ads recruiting for social media addiction lawsuits

Meta has removed law firm ads related to social media addiction, stating it won't allow profit from harmful claims.
Law
fromBBC News
1 day ago

Meta pulls Facebook ads for social media addiction clients

Meta faces significant legal challenges over child safety and social media addiction lawsuits in the US.
Social media marketing
fromTechCrunch
1 day ago

PSA: If you use the Meta AI app, your friends will find out and it will be embarrassing | TechCrunch

Meta's Muse Spark AI model aims to revitalize its AI efforts amid concerns over past investments like the metaverse.
Law
fromgizmodo.com
2 days ago

Meta Is Pulling Down Ads That Seek to Recruit Clients for Social Media Addiction Litigation

Meta is removing ads from attorneys recruiting clients for social media addiction lawsuits after recent legal defeats.
Social media marketing
fromNew York Post
2 days ago

Meta boots law firm ads seeking clients to sue over alleged Facebook, Instagram addiction

Meta is removing ads aimed at recruiting plaintiffs for lawsuits related to mental health effects of its platforms.
#anxiety
fromSilicon Canals
1 day ago
Mental health

People who always respond with "fine" when asked how they are aren't lying - they learned, at some specific point in their life, that the true answer produced outcomes that were worse than the silence, and fine has been the silence ever since - Silicon Canals

Mental health
fromSilicon Canals
3 days ago

People who hate phone calls aren't being rude - they grew up in homes where the phone ringing meant something was wrong - Silicon Canals

Phone calls often evoke anxiety due to their association with bad news and unpredictability, reinforcing a sense of threat over time.
Mental health
fromSilicon Canals
1 day ago

People who always respond with "fine" when asked how they are aren't lying - they learned, at some specific point in their life, that the true answer produced outcomes that were worse than the silence, and fine has been the silence ever since - Silicon Canals

Personal experiences with anxiety and emotional responses reveal deeper truths about coping mechanisms and the challenges of authentic communication.
Mental health
fromSilicon Canals
3 days ago

People who hate phone calls aren't being rude - they grew up in homes where the phone ringing meant something was wrong - Silicon Canals

Phone calls often evoke anxiety due to their association with bad news and unpredictability, reinforcing a sense of threat over time.
#ai-influencers
Podcast
fromWIRED
1 day ago

AI Podcasters Really Want to Tell You How to Keep a Man Happy

Becoming a man's biggest source of stress is more detrimental than cheating in relationships.
Podcast
fromWIRED
1 day ago

AI Podcasters Really Want to Tell You How to Keep a Man Happy

Becoming a man's biggest source of stress is more detrimental than cheating in relationships.
Humor
fromSilicon Canals
1 day ago

There's a type of person who becomes the funniest one in every room and the loneliest one in every car ride home. The humor isn't hiding sadness. It's redirecting attention so skillfully that nobody ever thinks to ask the comedian a real question. - Silicon Canals

Humor often masks emotional struggles, as those who use it to deflect may be the least comfortable expressing their true feelings.
UK politics
fromwww.independent.co.uk
1 day ago

Reform voters least likely to see social media posts from friends and family

The Independent provides accessible journalism on critical issues without paywalls, emphasizing the importance of on-the-ground reporting.
Pets
fromwww.nytimes.com
2 weeks ago

The New Family Portrait Has Four Legs and a Tail

Pet portraiture has gained popularity among everyday people, reflecting a shift in how animals are represented in art.
Online learning
fromeLearning Industry
2 days ago

What Is Real Interactivity In eLearning? (And Why Clicks Don't Count)

Real interactivity in learning requires decision-making and consequences, not just reactive actions like clicking or revealing content.
Remote teams
fromFortune
3 days ago

Will you be my (work) friend? The new reality of making and keeping a work friend in the hybrid world | Fortune

Making friends at work is challenging in a remote environment but can alleviate loneliness and improve workplace relationships.
#generative-ai
Fashion & style
fromCbsnews
3 days ago

This male model sporting a crisp summer shirt isn't real. Will consumers care?

Generative AI enables small fashion brands to create professional marketing content affordably and efficiently.
Marketing
fromFast Company
4 weeks ago

AI will power Fandom from spectator to co-star

Generative AI enables media companies to maintain constant fan engagement by scaling personalized content creation beyond traditional production limits, transforming passive consumers into active co-creators within brand-safe parameters.
Fashion & style
fromCbsnews
3 days ago

This male model sporting a crisp summer shirt isn't real. Will consumers care?

Generative AI enables small fashion brands to create professional marketing content affordably and efficiently.
Marketing
fromFast Company
4 weeks ago

AI will power Fandom from spectator to co-star

Generative AI enables media companies to maintain constant fan engagement by scaling personalized content creation beyond traditional production limits, transforming passive consumers into active co-creators within brand-safe parameters.
fromApaonline
5 days ago

How to Deal with Online Virtue Signaling

Virtue signaling often manifests in social media posts that aim to elevate one's moral standing without genuine commitment to the cause, leading to frustration among observers.
Philosophy
Retirement
fromSilicon Canals
4 days ago

The emptiness many people feel after 70 isn't the absence of purpose - it's the absence of an audience, and those are completely different problems with completely different solutions - Silicon Canals

Retirement often leads to a loss of audience, not purpose, causing feelings of uselessness among retirees.
Science
fromwww.scientificamerican.com
3 days ago

Do people see robots as having race? New studies clash as humanoids enter the real world

Biases in robot color assignment reflect human workplace hierarchies, often unrecognized by participants making choices.
Marketing tech
fromForbes
3 days ago

The More Things Change, The More Marketing Stays The Same

The media landscape evolves, but core challenges for marketers remain consistent over time.
Silicon Valley
fromwww.theguardian.com
4 days ago

Porn, dog poo and social media snaps: the taskers' scraping the internet for Meta-owned AI firm

Scale AI, part-owned by Meta, employs thousands to train AI using personal data from social media, raising ethical concerns about data scraping.
Software development
fromArs Technica
4 days ago

Bluesky users are mastering the fine art of blaming everything on "vibe coding"

AI coding tools are often blamed for tech issues despite their growing acceptance among professional coders.
Deliverability
fromVerticalResponse
4 days ago

Vibecoding: How to Send Emails Your Audience Actually Feels

Vibecoding personalizes email marketing by aligning tone, timing, and content with the audience's emotional state and expectations.
Psychology
fromPsychology Today
36 minutes ago

What Is Soft Socializing?

Soft socializing fosters low-pressure connections through shared activities, enhancing relationships over time without the need for intense conversations.
Media industry
fromWIRED
12 hours ago

How the Internet Broke Everyone's Bullshit Detectors

Synthetic media is reshaping information warfare, prioritizing speed and virality over accuracy in online content.
Relationships
fromSilicon Canals
1 day ago

The friend who always checks in on everyone but never tells anyone when they're struggling isn't hiding. They've simply never had the experience of someone noticing without being told, and after long enough, the idea of being spontaneously seen starts to feel like something that happens to other people. - Silicon Canals

Being the emotional caretaker in friendships can lead to neglecting one's own emotional needs and feelings.
#video-marketing
Media industry
fromThe Hollywood Reporter
2 days ago

Top Influencers' Secret Weapon for Engagement Might Be Replaced by AI

Evan Stanfield's marketing agency Clipping Culture utilizes freelancers to create shortform videos, while AI technology is increasingly used in video editing and production.
Media industry
fromThe Hollywood Reporter
2 days ago

Top Influencers' Secret Weapon for Engagement Might Be Replaced by AI

Evan Stanfield's marketing agency Clipping Culture utilizes freelancers to create shortform videos, while AI technology is increasingly used in video editing and production.
Marketing
fromTheZenParent
3 days ago

20 Sneaky Tactics Advertisers Use To Take Advantage Of You - TheZenParent

Understanding marketing psychology helps consumers recognize subtle tactics that influence purchasing decisions.
Marketing tech
fromForbes
4 days ago

4 Ways To Stay Authentic In The Age Of AI

Consumer backlash against AI in advertising stems from a perceived lack of authenticity, not the technology itself.
Media industry
fromEntrepreneur
1 day ago

'I Live to Work': MrBeast Admits His Work-Life Balance Isn't 'Healthy' - Here's How He Built YouTube's Biggest Audience

MrBeast, with 476 million subscribers, admits to an unhealthy work-life balance while striving to make Beast Industries a major entertainment company.
Law
fromwww.theguardian.com
1 day ago

Meta must face Massachusetts lawsuit over youth social media addiction, court rules

Meta Platforms faces a lawsuit for allegedly designing addictive features targeting young users, as ruled by the Massachusetts supreme judicial court.
Relationships
fromPsychology Today
1 day ago

Why Deep People Struggle in Modern Relationships

Modern dating prioritizes speed over depth, creating pressure that conflicts with those who need time for genuine connections.
Psychology
fromSilicon Canals
2 days ago

Nobody prepares you for the exhaustion of being naturally magnetic - the way people assume your warmth has no limits, your attention has no cost, and your need to be seen doesn't exist - Silicon Canals

Emotional Magnetic Load (EML) describes the invisible weight of managing others' emotions while neglecting one's own needs.
Digital life
fromPsychology Today
1 week ago

3 Ways to Assign Social Meaning in the Digital Age

Belonging is essential for fulfillment, especially in challenging times, yet the digital age complicates genuine connections.
Online Community Development
fromTechCrunch
6 days ago

As people look for ways to make new friends, here are the apps promising to help | TechCrunch

The rise of friendship apps addresses increasing loneliness and social isolation, providing platforms for meaningful connections among individuals.
Law
fromAxios
2 days ago

Scoop: Meta removes ads for social media addiction litigation

Lawyers are seeking new plaintiffs for class action lawsuits related to social media addiction, with ads running on major platforms.
Relationships
fromSilicon Canals
2 days ago

I'm 44 and I have started paying attention to how I feel the morning after I spend time with someone - not during, when the performance is running, but after, when the honest version arrives - and that single habit has told me more about my relationships than twenty years of thinking about them - Silicon Canals

The morning after social interactions reveals true emotional states, often contrasting with the perceived enjoyment during the event.
#loneliness
Psychology
fromSilicon Canals
2 days ago

There's a specific kind of social performance I've perfected over twenty years of having no close friends. I can walk into any room, be warm and engaged for three hours, drive home in complete silence, and feel more alone than I did before I arrived - Silicon Canals

Social performance can mask deep loneliness, as individuals may connect outwardly but feel isolated internally.
Mental health
fromSilicon Canals
4 days ago

Psychology says the loneliness of having no close friends is not the same loneliness of being isolated - it is the loneliness of being consistently almost known, of spending years in relationships that go up to the edge of real intimacy and stop, and the stopping is always the same stopping and it is always your own hand on the door - Silicon Canals

Real connection requires depth, not just quantity, in relationships to avoid feelings of isolation.
Psychology
fromSilicon Canals
2 days ago

There's a specific kind of social performance I've perfected over twenty years of having no close friends. I can walk into any room, be warm and engaged for three hours, drive home in complete silence, and feel more alone than I did before I arrived - Silicon Canals

Social performance can mask deep loneliness, as individuals may connect outwardly but feel isolated internally.
Mental health
fromSilicon Canals
4 days ago

Psychology says the loneliness of having no close friends is not the same loneliness of being isolated - it is the loneliness of being consistently almost known, of spending years in relationships that go up to the edge of real intimacy and stop, and the stopping is always the same stopping and it is always your own hand on the door - Silicon Canals

Real connection requires depth, not just quantity, in relationships to avoid feelings of isolation.
Digital life
fromwww.bbc.com
1 week ago

What could six fictional voters teach us about how social media really works?

Exploring online content through six fictional voters during the Senedd election reveals diverse political perspectives and the influence of social media algorithms.
#facebook
Psychology
fromSilicon Canals
2 days ago

Not everyone who keeps a small social circle is protecting their energy. Some of them built a wide one once, watched it reveal exactly how many people would show up during an actual emergency, and quietly restructured around the answer - Silicon Canals

Small social circles often result from past crises that reveal true friendships, rather than a preference for fewer connections.
Media industry
fromDigiday
3 days ago

Future of TV Briefing: A TV advertising staple is missing from YouTube show sponsorships

YouTube channels are beginning to offer TV-style make-goods and viewership guarantees to sponsors as episodic series gain popularity.
#friendship
fromSilicon Canals
3 days ago
Relationships

Psychology says the number of close friends you actually need as you get older is far lower than most people assume - Silicon Canals

Relationships
fromSilicon Canals
3 days ago

People who have a hard time maintaining close friendships aren't lonely because they can't connect - they're lonely because they connect quickly and withdraw quietly, and the withdrawal is so gradual and so habitual that most of them have never once watched themselves do it in real time - Silicon Canals

Many people excel at making friends but struggle to maintain those connections over time.
Relationships
fromSilicon Canals
3 days ago

Psychology says the number of close friends you actually need as you get older is far lower than most people assume - Silicon Canals

The number of close friends needed for fulfillment is between three and five, not a large group.
Relationships
fromSilicon Canals
3 days ago

People who have a hard time maintaining close friendships aren't lonely because they can't connect - they're lonely because they connect quickly and withdraw quietly, and the withdrawal is so gradual and so habitual that most of them have never once watched themselves do it in real time - Silicon Canals

Many people excel at making friends but struggle to maintain those connections over time.
Mental health
fromwww.theguardian.com
4 days ago

I felt ashamed and scared': how an online friendship became a sextortion nightmare

Online friendships can lead to severe risks, including sextortion, which can have devastating emotional consequences.
fromPsychology Today
4 days ago

Are People Speaking Less in This Age of Online Communication?

"While putting a number to the loss, there is much about those lost conversations that these data cannot answer. Were they lost with friends, or family, or with strangers?"
Psychology
fromSlate Magazine
3 days ago

Lonelygirl15 Was the Most Famous YouTuber in the World. No One Had Any Idea Who She Really Was.

Lonelygirl15 became a cultural phenomenon, drawing viewers into a narrative that blurred the lines between reality and fiction, ultimately reshaping how audiences interact with online content.
Media industry
Mental health
fromSilicon Canals
4 days ago

Psychology says people who intentionally limit their social media use aren't more disciplined than everyone else - they became more honest about what the unlimited version was replacing, which was the interior life, the undirected thought, the boredom that produces things, and once they understood what was being replaced they didn't need discipline, they needed only the honesty to stop - Silicon Canals

Boredom can lead to meaningful engagement and creativity, rather than being a sign of lack of activity.
Relationships
fromSlate Magazine
4 days ago

I Stumbled Across My Boyfriend's ChatGPT. It Ended Our Relationship.

A partner's private doubts about a relationship can be devastating to discover, especially when shared with an AI.
Psychology
fromSilicon Canals
6 days ago

Psychology says people who reply to messages within seconds aren't just efficient - they've built their sense of safety around being reachable, because somewhere in their past, being slow to respond had consequences - Silicon Canals

Instant responses to messages often stem from a psychological need to mitigate perceived threats rather than mere efficiency.
Relationships
fromScary Mommy
5 days ago

Do AI Chats Count As Cheating? You May Want To Talk To Your Partner About Bots

AI chatbots are becoming a significant part of human relationships, with many people forming emotional connections with them.
Social media marketing
fromPR Daily
2 days ago

A landmark ruling is reshaping social media. Communicators should pay attention. - PR Daily

A court ruling holds social media platforms accountable for addictive designs impacting user mental health.
Psychology
fromSilicon Canals
1 week ago

People who keep their circle small aren't antisocial. They genuinely learned that intimacy and popularity are opposing forces, even though loneliness occasionally shows up as the cost of admission - Silicon Canals

Intimacy and popularity are competing pursuits; small social circles reflect a natural structure of human relationships, not a failure of social development.
Social media marketing
fromForbes
2 days ago

The Age Of "Interest Media" Is Here-Here's How Your Business Can Tap In

The 'interest media' era allows small businesses to reach potential customers beyond follower numbers through personalized content.
Media industry
fromFast Company
3 weeks ago

The 'bestie-fication' of media is doing a disservice to everyone

Influencers are increasingly replacing traditional journalists in interviews, leading to a shift in entertainment journalism and interview dynamics.
#instagram
Digital life
fromSilicon Canals
1 month ago

Psychology says the silent observer on social media isn't avoiding connection - they're protecting the version of themselves that exists before it's been formatted for an audience, and that protection, however invisible, is one of the more deliberate acts of self-preservation available in the current media environment - Silicon Canals

Silent social media observers protect their authentic selves by avoiding the performance and exhaustion of curating content for public audiences.
Media industry
fromNieman Lab
3 weeks ago

Reluctantly learning from my boyfriend's favorite news creator

Andrew Callaghan's Channel 5 distinguishes itself through direct interviews with subjects in unfolding events, offering perspectives absent from mainstream news coverage.
Psychology
fromPsychology Today
1 month ago

The Psychology of Watching Strangers on Social Media

Capgras delusion reveals how disrupted emotional brain circuits cause people to perceive loved ones as imposters, paralleling how social media strips away human warmth and authenticity in digital relationships.
Social media marketing
fromwww.theguardian.com
2 weeks ago

It is no fluke that social media platforms are addictive and causing harm. They were designed that way | Van Badham

Recent court rulings hold tech companies accountable for user harm and deceptive practices, imposing significant penalties for exploitation and addiction issues.
Social media marketing
fromPsychology Today
2 weeks ago

What Science Can Teach Us About the Pull of Social Media

Social media addiction lacks clear diagnostic criteria, yet recent legal rulings suggest its recognition and the need for further research and potential legislation.
Marketing
fromThe Drum
2 months ago

Implications for social communications

Branded content includes owned media, native paid distribution, and publisher-hosted material, each bearing different transparency, trust, and cultural implications for marketers and audiences.
fromPsychology Today
1 month ago

The Risks of Parasocial Relationships

Parasocial relationships are one-sided emotional bonds where individuals invest their time, effort, energy, emotions, and feelings into a well-known media figure, such as a celebrity, influencer, or fictional character from a book or movie, who is not aware of their existence.
Psychology
Psychology
fromPsychology Today
2 months ago

We Do Not Just Consume Media, We Live Inside It!

Streaming media pervasively shapes perceptions, emotions, and behavior, requiring public understanding of media psychology to recognize manipulation, misinformation, and cognitive bias.
fromPsychology Today
2 months ago

Are We Trading Convenience for Connection?

If you're someone who rejoices at self-serve checkouts, automated banking, or online shopping-and I'll admit, I tick two out of three of these boxes-have you ever stopped to think about how taxing these shifts might be on the incidental social interactions we have with others? Recently, while reading Why Brains Need Friends: The Neuroscience of Social Connection-And Why We All Need More, I realised just how much these incidental social opportunities are diminishing.
Psychology
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