#micro-communities

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Why now is the time to pay attention to micro-communities | MarTech

Micro-communities are growing in popularity, offering a sense of belonging and connection that's hard to find in the wider social expanse.
Marketers can tap into insights from small-group conversations and engage authentically with micro-communities for benefits.

Niche Branding: Targeting Micro-Communities for Maximum Impact

Niche branding focuses on targeting specific micro-communities, enhancing brand loyalty and relevance.
Understanding micro-communities is crucial for building strong brand connections and loyalty, leading to increased customer retention and spending.
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