#media-metrics

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fromDigiday
1 month ago

Digiday+ Research: Nearly half of publishers report an increase in referral traffic from social

Nearly half of publishers have experienced an increase in referral traffic from social media platforms, indicating a growing positive relationship between publishers and these platforms.
Marketing tech
Podcast
fromTechCrunch
2 months ago

Spotify responds to creator backlash at public podcast play counts | TechCrunch

Spotify's public play counts aim to attract new fans but has faced criticism for favoring popular podcasts over smaller ones.
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