Marketing
fromThedrum
6 days agoForging a New Path for Hotel Brands in the Metaverse - Marriott Bonvoy
Marriott Bonvoy leveraged gaming to engage new domestic leisure travelers and became the first major hotel brand in the metaverse.
February is when travel group chats start lighting up again. The holiday chaos has faded, the days are stretching a little longer, and suddenly everyone's itching for a change of scenery. Here's the thing: it's not too early to lock in spring break plansor even to get strategic about summer. In fact, this is when some of the best deals of the year drop. For example, cruise lines are deep into wave season, with serious savings on everything from sailings throughout the Caribbean.
With over 30 extraordinary brands and 10,000 global destinations in the Marriott Bonvoy® portfolio, the Marriott Bonvoy Boundless Card helps cardmembers satisfy their wanderlust by unlocking inspiring experiences around the world. For a limited time, new cardmembers can earn 125,000 bonus points and one Free Night Award* (valued at up to 50,000 points) after spending $3,000 in the first three months from account opening - just in time for the holiday rush, and the necessary retreat that should follow.
"We're seeing travelers crave the freedom of the outdoors like never before, whether it's a digital detox, a family trip to a national park, or a once-in-a-lifetime adventure," said Peggy Roe, Marriott International executive vice president and chief customer officer, in an email to Travel + Leisure. "With outdoor travel now one of the fastest-growing segments in the industry, the time is right to bring the power of Marriott Bonvoy into nature."