With one in 10 global tourism dollars going toward sports tourism, Marriott Bonvoy has teamed up with Visa to bring its members exclusive access to this summer's biggest sporting event.
I was playing against the world No. 1 men's player, Carlos Alcaraz, at a tennis clinic designed for amateurs like me to get a once-in-a-lifetime chance to play against a champion. Three "once mores" later, I couldn't take advantage anymore and offered to call the game.
While nearly all the official NFL events were in San Francisco, fans still showed up in droves for events in the South Bay organized by the San Jose Sports Authority, Visit San Jose and the city of San Jose during the week leading up to the big game. A city report on foot traffic in downtown San Jose shows about 459,000 unique visitors to downtown from Jan. 31 through Feb. 8.
the 2026 Magical Kenya Mountain and Trails Series put on a show on January 17 with the fifth edition of the Barng'etuny Mountain Run in the Tinderet region of Nandi County, Kenya. The 21-kilometer senior race was just one part of a weekend of festivities that included the Taptengelei Cultural Festival, which offered a variety of opportunities for participants to engage with locals and learn about the culture. More than 2,000 participants were expected across various categories at the event.
Like Johnny Cash, San Jose Sports Authority Executive Director John Poch has been everywhere. He used to travel every month to different cities to see their sports events, looking for San Jose's next potential opportunity. And just about every city he went to had some sort of visitor center. But San Jose didn't have one - until this week with the launch of the Locker Room - a visitor center and merchandise store - in downtown San Jose.
With previous high-level sporting events bringing in revenue totals in the millions for host cities, Toronto businesses look to have an economic home run coming down the pipe. Kelly Jackson, the vice-president of Destination Development with Destination Toronto, says that success is a combination of factors. Energized city residents and fans, alongside passionate fans vising from out of town, mean lots of business for the city.
An entire stage of the 2026 Tour de France will take place in the southwest department of Dordogne. There will be a stage of the Tour de France in Dordogne next summer, the department has announced. The authorities have for several years bid to host a full stage of the race, and the southwest region will now host one from 11th July 2026.
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