#marketing-intelligence

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fromMarTech
1 month ago

Supermetrics acquires real-time CDP Relay42 | MarTech

Relay42 helps businesses to turn siloed customer data into personalized customer journeys that drive business growth, enhancing Relay42 with Supermetrics' rich data integrations.
Marketing tech
fromSilicon Canals
1 month ago

Helsinki's Supermetrics acquires Amsterdam's Relay42: CEO Anssi Rusi on unifying marketing intelligence, scaling enterprise and future-proofing with AI - Silicon Canals

Supermetrics has acquired Relay42 to enhance marketing intelligence and customer personalization capabilities.
Marketing tech
fromAmazon Web Services
3 months ago

Elevate marketing intelligence with Amazon Bedrock and LLMs for content creation, sentiment analysis, and campaign performance evaluation | Amazon Web Services

Generative AI can significantly enhance marketing intelligence by integrating sentiment analysis and campaign effectiveness prediction.
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